[Webinar] The Omnichannel CX Stack May 27, 2019 Learn how to guide your future stack investments toward supporting omnichannel needs.
What Sitecore's Hedgehog Acquisition Really Means May 21, 2019 Lesson: high-end WCM platforms don't operate in real life like the packaged solutions you saw in sales demos.
Evaluating Microsoft Dynamics Marketing May 14, 2019 Microsoft has had a somewhat checkered history with MarTech.
[Webinar] The Right Way to Select DAM Technology May 10, 2019 Take a tour of the DAM technology landscape and come away with a proven methodology for selecting the right solution for your enterprise
SAP Announces CDP May 9, 2019 Keeping all your customer data in once place is a great objective. However, what that place should be is a tricky question.
Updates to CDP Vendor Evaluations May 7, 2019 New vendors ActionIQ, Celebrus, and SessionM, along with updates to Lexer and NGDATA.
Create the Right Vendor Short List with RealQuadrant May 3, 2019 What if you could get beyond mysticism and magic to understand which vendors are uniquely well-suited to your specific business objectives?
[Webinar] The Right Way to Select WCM Technology April 30, 2019 Considering a new web CMS? Join Tony for this fast-paced look at the landscape.
Use Business Scenarios to Differentiate Journey Orchestration Engine Vendors April 29, 2019 In a true omnichannel strategy, they may all seem pertinent, but I'll encourage you to focus on your highest business priorities
New Stack Advisory Offering April 19, 2019 The service is designed to support the harried MarTech or OmniCX stack owner. Let's call her Stacy
Still Skeptical About Google in the (MarTech) Enterprise April 17, 2019 I'm skeptical....less that Google might try, and more that it would fail.
Announcing Journey Orchestration Engine Vendor Evaluations April 16, 2019 This segment has deep roots in decisioning systems that go back to the 1990s, but in the omnichannel digital era, needs have expanded rapidly
[Webinar] Relief for the Harried Stack Owner April 12, 2019 How can stack owners respond to growing demands and an abundance choices? Learn what will make you most successful as you move your enterprise into the omnichannel era.
What Does the IBM Sell-Off Mean for the MarTech Marketplace? April 10, 2019 There are five key lessons for customers, and we ought view other major suite vendors in a new light as well