Scenarios are an important way to differentiate one product from another.

The complete framework contains handy charts and rankings

We've enhanced several existing evaluations as well as added two new vendors.

Join us to learn how to categorize and evaluate the major players in this market.

The good news is that you don't need to make Salesforce's problem your conundrum.

In this first edition, we include evaluations of nine vendors

Join us for the useful architectural analysis, stay for the usual hard-hitting vendor critiques!

Come away with a better set of questions and ideas to address with your internal team about how to scope a CDP initiative going forward.

The real story here is that the Sitecore we all know now appears to be going away

We'll share five "meta-lessons" gleaned from your peers.

Fast-paced recorded briefing will empower DAM technology customers to make effective decisions in 2021

This fast-paced recorded briefing will offer tools to reduce time, headaches, and risks when selecting MarTech.

Upland has acquired BlueVenn CDP. Should you care?

What's a Sitecore to do? And what does this mean for you?

There's a mis-match between what you pay and what you get for the Salesforce CDP.