Updates to CDP Vendor Research
RSG updated a sizable set of vendor evaluations in our Customer Data Platform research stream.
- US & Canada: 800-325-6190
- International: +44-2033181911
Recent Real Story Group Blog Entries
![[Webinar] How Should You Manage Omnichannel Content in 2020?](/sites/default/files/styles/blog_thumbnail/public/blog/Omnichannel%20Content%20in%202020%20sm.jpeg?itok=VlpqpDph)
[Webinar] How Should You Manage Omnichannel Content in 2020?
Find out what it really takes to redeploy common stories and experiences across channels in the coming decade.
The Omnichannel Content Platform Marketplace Circa 2020
Many vendors today will declare they can support omnichannel content management and delivery — yet few really can.
Real Story: Sometimes an RFI Works Better
RFIs can help you significantly clarify your needs and opportunities...
![Five Mistakes That Can Kill a Technology Project [On-demand video]](/sites/default/files/styles/blog_thumbnail/public/Trend_image_file_1509215973.png?itok=XIivL8KC)
Five Mistakes That Can Kill a Technology Project [On-demand video]
There's nothing worse than seeing a project doomed to fail before the implementation even begins.
Use Business Scenarios to Differentiate Omnichannel Content Platform Vendors
I'll encourage you to focus on your highest business priorities. It will help you avoid everything's-a-top-priority paralysis.
2020 Omnichannel Technology Predictions
As 2019 ends, it's time for our yearly attempt at predicting what we think will come in the new year.
![[Webinar] WCM Marketplace Trends for 2020](/sites/default/files/styles/blog_thumbnail/public/blog/WCM%20Marketplace%20Trends%202020%20rec.jpeg?itok=0EJl-E3W)
[Webinar] WCM Marketplace Trends for 2020
Join this a fast paced briefing about what you can expect to see in the Web CMS market over the course of the year.
![[Webinar] DAM Marketplace Trends for 2020](/sites/default/files/styles/blog_thumbnail/public/Trend_image_file_1577810996.jpeg?itok=ofVr9xrd)
[Webinar] DAM Marketplace Trends for 2020
This fast-paced briefing will empower potential DAM technology customers to make effective decisions in 2020.
New Survey of Customer Journey Mapping Tools
This advisory paper surveys your broad options for journey mapping tools.
![[Webinar] CDP Marketplace Trends for 2020](/sites/default/files/styles/blog_thumbnail/public/Trend_image_file_1576522512.jpeg?itok=kuNG8ZPs)
[Webinar] CDP Marketplace Trends for 2020
Join this fast-paced briefing for a tour of what's likely to change (and not) for CDPs in 2020.
Real Story: Honing in on the Right Marketplace
Before creating vendor lists, invest in researching which marketplace you should be exploring.
